Tourism and the Branded City: Film and Identity on the Pacific Rim

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Ashgate Publishing, Ltd., 1 janv. 2007 - 216 pages
The authors explore and demonstrate the possibilites offered by multidisciplinary and trans-disciplinary research across, in particular, cultural studies and film studies, marketing and psychology in the complex theoretical and applied problematic of 'branding the city'.
 

Table des matières

A Discussion of Method
25
Branding the City
45
Structures of Attention and the City of Life Hong Kong
63
Flatlands Revisited
87
Chromatic Contours
115
World City?
141
The Future of City Branding
167
Filmography
207
Droits d'auteur

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Page 193 - Mao explicitly pointed out in his report to the Second Plenary Session of the Seventh Central Committee of the Party: After the country-wide seizure of power by the proletariat, the principal internal contradiction is "the contradiction between the working class and the bourgeoisie".

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