Futurize Your Enterprise: Business Strategy in the Age of the E-Customer
Wiley, 30 sept. 1999 - 336 pages
Praise for Futurize Your Enterprise "David Siegel has taken the New Economy to an exciting new level. Futurize Your Enterprise is packed with management insights and a philosophy that celebrates life online." – Eric Schmidt, CEO, Novell "Siegel′s principles are a roadmap to the future. The limiting factor online is not the pace of technology but the pace of perception." – Jane Metcalfe, founder, Wired Ventures Inc. "David Siegel′s vision of the future is a gift. When I look forward to the changes ahead, this is what I envision. A future where companies co–exist with customers in an expandable, renewable relationship. Managers: you will love this book!" – Susan Rockrise, Worldwide Creative Director, Intel "The next revolution on the Internet will be a management revolution. David Siegel shows how your customers will change your company, whether you were planning to reorganize or not!" – Steve Schaffer, CEO, Mystery.net "David Siegel uses a people–centered, commonsense approach to take the Web from the realm of hype into practical reality." – John Porter, Chairman, Telos Group About the companion web site This book comes with a companion web site, where you can get all the tools you need to construct a customer–led web strategy. It′s designed to go hand–in–hand with this book. Come to www.futurizenow.com and get the rest of the story.
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The Toast Is Burning
Why Most Web Strategies Fail
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