The Chinese Television Industry
Bloomsbury Publishing, 7 juil. 2015 - 200 pages
Television is a massive industry in China, yet fewer people are watching television screens. This ground-breaking study explores how television content is changing, how the Chinese government is responding to the challenges presented by digital media, and how businesses are brokering alliances in both traditional and new media sectors.
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advertising Asia audiences Beijing Television brand broadcast cable capital CCTV CCTV’s cent centre Chapter China China Central Television China’s cultural Chinese media Chinese television industry clusters co-productions competition Creative Industries dianshi discussion distribution documentary East Asian entertainment export Film and Television foreign formats genres global Guangdong Hengdian Hong Kong HSTV Hunan Satellite Television Hunan Satellite TV Ibid innovation investment IPTV Jiangsu Korean licensing Mainland media companies media groups media industries Michael Curtin Michael Keane million Murdoch networks online media online video organisations overseas people’s platforms players political popular Princess Pearl production companies propaganda provincial regional SAPPRFT SARFT satellite channels screen Shanghai shows social soft power Sohu state-owned stories strategy Studios success Supergirls Taiwan Taiwanese television drama television stations tion traditional TV drama TV’s Ugly Betty user-generated content users viewers Wang Yuezhi Zhang Zhao Zhejiang Zhongguo