Implanting Strategic ManagementPrentice Hall, 1990 - 520 pages Implanting Strategic Management |
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Table des matières
2 Evolution of Management Systems | 12 |
3 Competitive Posture Analysis in Turbulent Environments | 49 |
Competitive positioning | 67 |
Droits d'auteur | |
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Expressions et termes fréquents
activity analysis Ansoff approach become behavior budgeting business firm capability profile challenges competitive analysis competitive position competitive posture competitors complex concept corporate management corporate office cross-impact analysis cycle decision demand described determine discontinuities discussed diversification economies of scale entrepreneurial estimate example extrapolation firm's future firm's SBAs firm's strategic flexibility forecasting functional future turbulence global goals growth Harvard Business Review historical identify illustrated in Figure impact implementation industries innovation internationalization issue management key managers long range planning management capability management system managerial matrix mentality objectives operating opportunities optimal organization organizational organizational architecture performance personal computer political potential present priorities problem product differentiation production profit programs prospects resistance result role social step strategic diagnosis strategic management strategic planning strategic posture strategic response strategy formulation structure substrategy success factors synergy threat top management trends turbulence level typically