Globalization, Development and the Mass MediaSAGE, 20 nov. 2007 - 264 pages Globalization, Development and the Mass Media gives a comprehensive and critical account of the theoretical changes in communication studies from the early theories of development communication through to the contemporary critiques of globalization. It examines two main currents of thought. Firstly, the ways in which the media can be used to effect change and development. It traces the evolution of thinking from attempts to spread ′modernity′ by way of using the media through to alternative perspectives based on encouraging participation in development communication. Secondly, the elaboration of the theory of media imperialism, the criticisms that it provoked and its replacement as the dominant theory of international communication by globalization.
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Table des matières
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| 20 | |
3 THE PASSING OF MODERNITY | 38 |
4 VARIETIES OF PARTICIPATION | 56 |
5 CULTURAL AND MEDIA IMPERIALISM | 81 |
6 THE FAILURE OF THE IMPERIALISM PARADIGM | 105 |
7 GLOBALIZATION AND THE MEDIA | 126 |
8 THE LIMITS OF GLOBALIZATION | 149 |
9 TOWARDS A NEW PARADIGM | 189 |
| 227 | |
| 253 | |
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Expressions et termes fréquents
agencies American argued artefacts audience broadcasting capital capitalist central centre certainly claim clearly Cold War colonial concept concerned contemporary world continuity variant critical critique cultural imperialism debate developed world developing countries development communication dominant paradigm economic elite empires epoch evidence example experience film flow global media globalization paradigm ideas identified imperialism paradigm imperialist important industries intellectual issues kinds least Lerner less London major Marxism Mass Communication mass media media imperialism Melkote military modernity MPAA Nordenstreng notably NWICO organizations original participation Participatory Communication participatory paradigm particular political poor population possible practice Press problems production proponents radical reality recognized Rogers role Sage satellite Schiller Schramm Servaes social change society strategy struggle television programmes theoretical theories of globalization theorists trade traditional UNESCO USSR western World Bank World Social Forum writers
Fréquemment cités
Page 13 - I mean to suggest that some accepted examples of actual scientific practice — examples which include law, theory, application, and instrumentation together — provide models from which spring particular coherent traditions of scientific research.
Page 19 - The earliest definition of development was 'a type of social change in which new ideas are introduced into a social system in order to produce higher per capita incomes and levels of living through more modern production methods and improved social organization
Page 20 - Historically, modernization is the process of change towards those types of social, economic, and political systems that have developed in Western Europe and North America from the seventeenth century to the nineteenth and have then spread to other European countries and in the nineteenth and twentieth centuries to the South American, Asian and African continents (Eisenstadt, 1966, p.
Page 20 - What is involved in modernization is a "total" transformation of a traditional or pre-modern society into the types of technology and associated social organization that characterize the "advanced" economically prosperous, and relatively politically stable nations of the Western World.
Page 22 - Modernization at the individual level corresponds to development at the societal level. Modernization is the process by which individuals change from a traditional way of life to a more complex, technologically advanced and rapidly changing style of life