How Google WorksGrand Central Publishing, 23 sept. 2014 - 320 pages Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time. In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that. |
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... building a search engine wasn't even on my radar at the time. It was only later that Sergey and I realized ranking web pages by their links could generate much better search results. Gmail started out as a pipe dream too. And when Andy ...
... building a search engine wasn't even on my radar at the time. It was only later that Sergey and I realized ranking web pages by their links could generate much better search results. Gmail started out as a pipe dream too. And when Andy ...
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... firsthand at Google, and we believe that much of what we learned in helping build the company could be useful to other business leaders. So over the past couple of years, when these leaders have come to Google to see How Alphabet Works.
... firsthand at Google, and we believe that much of what we learned in helping build the company could be useful to other business leaders. So over the past couple of years, when these leaders have come to Google to see How Alphabet Works.
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... build things their way, without being forced to adhere to cumbersome processes or politic across various teams. When you are a big company, it can be hard to hire people like this, and when you do hire them, it's hard to make it work ...
... build things their way, without being forced to adhere to cumbersome processes or politic across various teams. When you are a big company, it can be hard to hire people like this, and when you do hire them, it's hard to make it work ...
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... build upon technical insights. Fortunately, we are smart enough to realize that we aren't that smart and that many great technical insights are being developed by people who don't work for Google. This has led us to acquire a lot of ...
... build upon technical insights. Fortunately, we are smart enough to realize that we aren't that smart and that many great technical insights are being developed by people who don't work for Google. This has led us to acquire a lot of ...
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... building to go check out some new office space. Given the growth trajectory of his team, he knew it would soon outgrow its space in the X building and would have to find a new home. On his way out, he ran into Larry Page. John explained ...
... building to go check out some new office space. Given the growth trajectory of his team, he knew it would soon outgrow its space in the X building and would have to find a new home. On his way out, he ran into Larry Page. John explained ...
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