How Google WorksGrand Central Publishing, 23 sept. 2014 - 320 pages In this insider’s look into the world’s biggest tech company, former CEO and SVP of Google share how they helped engineer a new strategy and philosophy to help them thrive—a perfect book for seasoned business employees and the tech curious. Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims with numerous insider anecdotes from Google's history, many of which are shared here for the first time. In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that. |
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... idea of building a search engine wasn't even on my radar at the time . It was only later that Sergey and I realized ranking web pages by their links could generate much better search results . Gmail started out as a pipe dream too . And ...
... idea of building a search engine wasn't even on my radar at the time . It was only later that Sergey and I realized ranking web pages by their links could generate much better search results . Gmail started out as a pipe dream too . And ...
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... idea: a new gaming platform that would use technologies like mobile phones, Google's map products, and an emerging experience called “augmented reality” to let people play digital games in the physical world. He decided to leave Google ...
... idea: a new gaming platform that would use technologies like mobile phones, Google's map products, and an emerging experience called “augmented reality” to let people play digital games in the physical world. He decided to leave Google ...
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... idea of letting our CEOs spend all of their time on creating products. The best products are still the ones that are based on technical insights, those unique ideas that apply one or more technologies in a new way to solve big problems ...
... idea of letting our CEOs spend all of their time on creating products. The best products are still the ones that are based on technical insights, those unique ideas that apply one or more technologies in a new way to solve big problems ...
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... idea reaches the CEO for final approval, it has been thoroughly scrubbed. Many proposed deals never get to that ... ideas, and we still conduct the necessary financial and legal reviews. Some filtering occurs, but as long as a ...
... idea reaches the CEO for final approval, it has been thoroughly scrubbed. Many proposed deals never get to that ... ideas, and we still conduct the necessary financial and legal reviews. Some filtering occurs, but as long as a ...
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... ideas that are “pretty far afield” from Google; it also lets us “keep tremendous focus on the extraordinary ... idea to move the bets such as self- driving cars and Fiber out from under Google solved the easier problem: how to ...
... ideas that are “pretty far afield” from Google; it also lets us “keep tremendous focus on the extraordinary ... idea to move the bets such as self- driving cars and Fiber out from under Google solved the easier problem: how to ...
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