How Google WorksGrand Central Publishing, 23 sept. 2014 - 320 pages Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Seasoned Google executives Eric Schmidt and Jonathan Rosenberg provide an insider's guide to Google, from its business history and disruptive corporate strategy to developing a new managment philosophy and creating a corporate culture where innovation and creativity thrive. Google Executive Chairman and ex-CEO Eric Schmidt and former SVP of Products Jonathan Rosenberg came to Google over a decade ago as proven technology executives. At the time, the company was already well-known for doing things differently, reflecting the visionary-and frequently contrarian-principles of founders Larry Page and Sergey Brin. If Eric and Jonathan were going to succeed, they realized they would have to relearn everything they thought they knew about management and business. Today, Google is a global icon that regularly pushes the boundaries of innovation in a variety of fields. How Google Works is an entertaining, page-turning primer containing lessons that Eric and Jonathan learned as they helped build the company. The authors explain how technology has shifted the balance of power from companies to consumers, and that the only way to succeed in this ever-changing landscape is to create superior products and attract a new breed of multifaceted employees whom Eric and Jonathan dub "smart creatives." Covering topics including corporate culture, strategy, talent, decision-making, communication, innovation, and dealing with disruption, the authors illustrate management maxims ("Consensus requires dissension," "Exile knaves but fight for divas," "Think 10X, not 10%") with numerous insider anecdotes from Google's history, many of which are shared here for the first time. In an era when everything is speeding up, the best way for businesses to succeed is to attract smart-creative people and give them an environment where they can thrive at scale. How Google Works explains how to do just that. |
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... interesting response, because we are fortunate enough to live and work in a time when technology is advancing at an amazing pace, changing many lives and businesses along the way. The question is always relevant. Something is always ...
... interesting response, because we are fortunate enough to live and work in a time when technology is advancing at an amazing pace, changing many lives and businesses along the way. The question is always relevant. Something is always ...
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... interesting, and were perhaps what they needed, but were practically impossible to implement. They looked at us in an almost avuncular way, as if they were the wise parents and we the ebullient, bright, hopelessly naive teenagers. As if ...
... interesting, and were perhaps what they needed, but were practically impossible to implement. They looked at us in an almost avuncular way, as if they were the wise parents and we the ebullient, bright, hopelessly naive teenagers. As if ...
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... interesting to other teams at Google, so he created an API for it (a standard way for other programs to access his system). Some YouTube engineers heard about this and seized upon it as a way to get smarter about recommending what ...
... interesting to other teams at Google, so he created an API for it (a standard way for other programs to access his system). Some YouTube engineers heard about this and seized upon it as a way to get smarter about recommending what ...
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... interesting. Our process is much simpler. Product teams still work with our corporate development teams to suggest acquisition ideas, and we still conduct the necessary financial and legal reviews. Some filtering occurs, but as long as ...
... interesting. Our process is much simpler. Product teams still work with our corporate development teams to suggest acquisition ideas, and we still conduct the necessary financial and legal reviews. Some filtering occurs, but as long as ...
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... interesting. It used to be that searching your photos was pretty limited: You looked things up by date, just like you did when you (or your parents!) had negatives and prints in shoe boxes. But today, in Google Photos, you can search ...
... interesting. It used to be that searching your photos was pretty limited: You looked things up by date, just like you did when you (or your parents!) had negatives and prints in shoe boxes. But today, in Google Photos, you can search ...
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