Oprah: The Gospel of an IconUniversity of California Press, 2 mars 2011 - 304 pages "Today on Oprah," intoned the TV announcer, and all over America viewers tuned in to learn, empathize, and celebrate. In this book, Kathryn Lofton investigates the Oprah phenomenon and finds in Winfrey’s empire—Harpo Productions, O Magazine, and her new television network—an uncanny reflection of religion in modern society. Lofton shows that when Oprah liked, needed, or believed something, she offered her audience nothing less than spiritual revolution, reinforced by practices that fuse consumer behavior, celebrity ambition, and religious idiom. In short, Oprah Winfrey is a media messiah for a secular age. Lofton’s unique approach also situates the Oprah enterprise culturally, illuminating how Winfrey reflects and continues historical patterns of American religions. |
Table des matières
1 | |
The Prosperity Gospel of a Spiritual Capitalism | 20 |
The Incorporation of Your Best Life | 51 |
The Makeover as Social Rite | 82 |
The Race and Gender of Americas Confessor | 118 |
The Reformations of Oprahs Book Club | 148 |
The Globalization of Inspiration | 190 |
Conclusion | 206 |
Political Spirituality or the Oprahfication of Obama | 213 |
Notes | 223 |
275 | |
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