Fran?ois Coty: Fragrance, Power, Money

Couverture
Pelican Publishing, 2009 - 311 pages

"If anyone wants to understand the fate of France in the 20th century, this is the book to read." --Arthur Herman, historian and bestselling author of How the Scots Invented the Modern World. In 1906, Fran�ois Coty became a multimillionaire within two years of creating his first perfume, the legendary La Rose Jacqueminot. In the 30 years he ruled his perfume and cosmetics kingdom, Coty became France's first billionaire, acquiring unimaginable wealth during the most devastating war in the history of Europe, World War I. Born in Corsica next door to the home where his idol and distant relative Napoleon Bonaparte was born, Coty, with his unshakable charisma, ingenuity, and of course, his incredibly sensitive "nose," revolutionized the world's fragrance and cosmetics industry. Now, for the first time, comes this stunning biography of France's fragrance king, the incredible story of the ambitions, loves, losses, and triumphs of one of the 20th century's most famed yet enigmatic entrepreneurial geniuses.

 

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Table des matières

Frances First Billionaire
23
Corsica 187498
34
Paris 18991902 La Belle Epoque
44
The Nose and Grasse
55
Les Visionnaires
61
La Cite des Parfums
80
Perfuming the Globe
97
The Corsican Initiative
112
Gotnareanu at the Helm
224
Henriettes Havoc
229
World War II to 1965
235
Flight from France
237
Coty Inc Winnie Awards
248
Return to Liberated Paris 1945
253
The Next Generations
261
Epilogue
279

The Billionaire Collects
121
Napoleon of the Press 1922
142
Prince of Politics 191034
159
Fortune Fades
190
1929 Catastrophe Divorce and Yvonne Remarries
200
Miracle Man Meets His Maker 1934
213
Acknowledgments
287
Notes
292
Bibliography
296
Index
308
Droits d'auteur

Expressions et termes fréquents

À propos de l'auteur (2009)

Roulhac B. Toledano is a Pelican Publishing author.

Elizabeth Z. Coty is the granddaughter-in-law of François Coty and the former director of Cosmetics and Fragrance for Coty, Inc. New York. She was named Professional Woman of the Year by the New York Journal-American in 1960 and went on to work as the founder and publisher of Marbella Times newspaper and magazine in Spain.

Informations bibliographiques