How to Do Media and Cultural StudiesSAGE, 16 nov. 2012 - 264 pages The Second Edition of this student favourite takes readers step-by-step through the theories, processes and methods of each stage of research, from how to create a research question to designing the project and writing it up. It gives students a clear sense of how their own work relates to broader scholarship and inspires understanding of why studying the media matters. Now 20% bigger, new features include: • Brand new chapters on the how and why of researching media and culture • All new case studies spotlighting the international media landscape • Online readings showing how methods get used in real research • Essential new material on ethnography, digital content analysis, online surveys and researching blogs.
Perfect for students of all ranges, How to Do Media and Cultural Studies continues to provide the clearest and most accessible guide to media and cultural studies as students embark on their own research. |
Table des matières
1 | |
3 | |
2 WHY DO WE DO MEDIA AND CULTURAL STUDIES? | 26 |
PART 2 METHODS OF ANALYSIS | 49 |
3 GETTING STARTED | 51 |
STUDYING THE INSTITUTIONS AND PRODUCERS OF MEDIA AND CULTURE | 74 |
APPROACHES TO ANALYSING MEDIA AND CULTURAL CONTENT | 118 |
WHO USES MEDIA AND CULTURE? HOW AND WHY? | 170 |
PART 3 PRESENTING YOUR WORK | 201 |
7 GETTING FINISHED | 203 |
GLOSSARY | 219 |
226 | |
243 | |
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Expressions et termes fréquents
academic advertisements archive argument attitudes audiences auteur Barthes British broadcasting Cahiers du Cinéma chapter Chris Paterson cinema coding communication conduct consider content analysis coverage cultural studies culture industries developed discourse analysis discussed dissertation epistemology essay ethnography example Facebook film focus groups focused genre going heteronormativity hip-hop Hollywood ideas identify ideology images important interest interviews investigate journal kinds knowledge Latino literature look machinima magazine means media and cultural media industries media studies newspapers object of analysis observation oral history participant observation particular people’s Pirahã post-modern production radio reader refer relation relationship relevant representation research method research question researching media researching the media responses Roland Barthes role Scannell scholars semiotic analysis semiotics shows social star survey television programmes texts theme theoretical paradigm tion topic understand writing