The Chinese Television IndustryBritish Film Institute, 7 juil. 2015 - 189 pages Television is a massive industry in China, yet fewer people are watching television screens. This ground-breaking study explores how television content is changing, how the Chinese government is responding to the challenges presented by digital media, and how businesses are brokering alliances in both traditional and new media sectors. |
Table des matières
Nation Building | 34 |
Soft Power | 56 |
Formats | 85 |
Droits d'auteur | |
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advertising Asia audiences Beijing Television brand broadcast cable CCTV CCTV's cent centre Chapter China China Central Television Chinese culture Chinese media Chinese television industry clusters co-productions Communication competition Creative Industries dianshi discussion documentary East Asian entertainment export Film and Television foreign formats genres global Guangdong Hengdian Hong Kong HSTV Hunan Satellite Television Hunan Satellite TV Ibid innovation investment IPTV Jiangsu Korean licensing Mainland media companies media groups media industries Michael Curtin Michael Keane million networks online video organisations overseas platforms players political popular Princess Pearl production companies propaganda provincial regional Routledge SAPPRFT SARFT satellite channels screen Shanghai shows social soft power Sohu state-owned strategy Studios success Supergirls Taiwan Taiwanese television drama television stations tion traditional TV drama TV programmes TV's Ugly Betty user-generated content users viewers Wang Ying Zhu Yuezhi Zhang Zhao Zhejiang Zhongguo