Fifties Television: The Industry and Its CriticsUniversity of Illinois Press, 1993 - 294 pages Just a few years in the mid-1950s separated the "golden age" of television's live anthology drama from Newton Minow's famous "vast wasteland" pronouncement. Fifties Television shows how the significant programming changes of the period cannot be attributed simply to shifting public tastes or the exhaustion of particular program genres, but underscore fundamental changes in the way prime-time entertainment programs were produced, sponsored, and scheduled. These changes helped shape television as we know it today. William Boddy provides a wide-ranging and rigorous analysis of the fledgling American television industry during the period of its greatest economic growth, programming changes, and critical controversy. He carefully traces the development of the medium from the experimental era of the 1920s and 1930s through the regulatory battles of the 1940s and the network programming wars of the 1950s. |
Table des matières
Debating Television | 15 |
Regulation of the Early Television Industry | 28 |
UHF the Television Freeze and the Network Monopoly | 42 |
The Television Industry in the Early 1950s | 63 |
Early Film Programming in Television | 65 |
Live Television Program Formats and Critical Hierarchies | 80 |
The False Dawn of a Golden Age | 93 |
Programs and Power Networks Sponsors and the Rise of Film Programming | 111 |
The New Structure of Television Sponsorship | 155 |
Network Control of the Program Procurement Process | 168 |
Crisis and Counterattack 195860 | 185 |
The Honeymoon Is Over The End of Live Drama | 187 |
TVs Public Relations Crisis of the Late 1950s | 214 |
The Critics and the Wasteland Redefining Commercial Television | 233 |
The Death of the Networks as Reformist Heroes | 244 |
| 257 | |
The Economics of Television Networking | 113 |
The Hollywood Studios Move into Prime Time | 132 |
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Expressions et termes fréquents
advertising agencies affiliates allocation American television Antitrust argued audience Barrow Report Columbia Broadcasting System commercial television competition diss Doerfer DuMont early economic Erik Barnouw executive FCC's feature films Federal Communications Commission film programming Foreign Commerce freeze Government Printing Office gramming hearings Hollywood interest Jack Gould licensing live drama magazine major studios medium motion picture National Broadcasting Company network programming Network Study November Office of Network Pat Weaver percent Ph.D President prime-time programming profits program producers quiz show scandals quoted radio ratings RCA's regulatory revenues Robert Rod Serling Sarnoff schedule script Second Interim Report Seldes shift sion syndication telefilm telefilm producers television advertisers Television Broadcasting television critics television industry Television Inquiry Television Network Television New York television programming television sponsors television writer television's theater television theatrical three networks tion U.S. Congress U.S. Government Printing viewers Washington Weaver wrote
Fréquemment cités
Page 10 - Robert C. Allen, Speaking of Soap Operas (Chapel Hill: University of North Carolina Press, 1985...