Drip-dry Shirts: The Evolution of the Graphic Designer
AVA Publishing, 2005 - 191 pages
Before the Second World War, the term graphic design didn't even exist. Lucienne Roberts' Drip-dry Shirts- The Evolution of the Graphic Designer celebrates the work of those practitioners who created this now familiar term. Including work from and interviews with some of graphic design's biggest names - Ken Garland, Wim Crouwel, Milton Glaser, Karl Gerstner, Rosmarie Tissi and Ivan Chermayeff - this book gives an understanding of design history and sets contemporary work in an expansive and broad landscape. Contributors place their work in historical and personal contexts, reflecting on their formative years and long careers. Rich in anecdotes and observations, as influential designers speak honestly about what it was like to make design history, this is detailed visual retelling of the history of graphic design and its pioneers.
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aesthetics Alan Fletcher approach art and design artists Bauhaus became Britain Brookie Maxwell Chermayeff & Geismar clients Colin Forbes College of Art colour commercial corporate identity creative cultural design history developed dimensions unknown drip-dry shirts dimension drip-dry shirts discussion early El Lissitzky exhibition Experimental Jetset felt Festival of Britain ﬁrst font Geoff White going graphic design Helmut Schmidt Helmut Schmidt Rhen Helvetica ideas illustration images important influence inﬂuenced inspired inventive Ivan Chermayeff Iwas Jesse Collins Ken Garland Kerr Noble learning letterforms lettering logo London magazine Margaret Calvert Michael Gericke Milton Glaser modern modernist Monotype Museum never Odermatt ofof organisation painting Paul Rand Peter Smith photographers Piet Zwart political poster printing produce projects relationship Rosmarie Tissi Royal College Rupert Bassett Sabina Oberholzer serif studio Swiss design Switzerland teaching There’s thethe things typeface typography Univers wanted Willem Sandberg Wim Crouwel York